Amazon Prime Vision S Latest Feature Gives New Perspective On Qb

Bonisiwe Shabane

-Nov 18, 2025, 6:02 AM

amazon prime vision s latest feature gives new perspective on qb

Amazon’s Prime Vision is building on its efforts to catapult the way that we watch football into the future with more new features on “Thursday Night Football” this season. It started by showing all-22 angles where we could see every player on the field and actually see how coverages and route concepts unfold on live television. It has since added innovative features like Defensive Alerts, a model powered by artificial intelligence to identify potential blitzes before the snap. The feature worked so well that some viewers thought Amazon was using a delay and then highlighting blitzing players retroactively, but it was actually doing it in real-time. Interested NFL teams even reached out to see if they could find ways to utilize the technology. With advanced analytics, there has been some pushback because of the belief that this game has too many moving parts to be accurately represented by numbers.

However, by combining tracking data (using microchips in players’ shoulder pads), human feedback from experts like coaches and players, and machine learning from previously introduced models, analytics is becoming a pillar in how teams... Prime’s “Thursday Night Football” broadcast is also using these models to allow viewers to process plays like the players do on the field. “If the teams care, we care because the fans at home should know what the teams are thinking about and get deeper inside the minds of the teams,” Prime TNF Analytics Expert, Sam Schwartzstein... Schwartzstein played offensive line for Stanford and protected Andrew Luck. His experience in the trenches on the gridiron and Stanford’s classrooms has led him to bring analytics to life on Amazon’s broadcast. by Taylor Soper on Sep 10, 2024 at 7:30 amSeptember 9, 2024 at 11:39 pm

AI seems to be everywhere these days — even on the screen during live NFL games. Amazon is kicking off another slate of Thursday Night Football games, part of a decade-long deal it inked with the NFL to exclusively stream live action every week during the NFL season. A new feature coming to Amazon’s main TNF feed this year is called “Defensive Alerts.” It uses AI and predictive modeling technology that tracks the movement of defensive players before a play and tries... A red orb appears around the moving players to help viewers spot potential blitzers. “It really gives the fans a bit of insight as to who could be rushing the quarterback and changes the way they view the game,” former NFL cornerback Richard Sherman, now an NFL analyst... Amazon’s Prime Vision on Thursday Night Football is changing how fans enjoy the NFL

Amazon is revolutionizing the NFL viewing experience with its Prime Vision alternate broadcast on Thursday Night Football. Prime Vision positions the camera behind the quarterback in a view that feels comfortable to those who grew up playing EA Sports’ Madden video game series. This view also shows receiver and defensive back matchups that are often omitted or not as visible in standard NFL broadcasts. Prime Vision has continually added new features since its inception, such as “Defensive Alerts” that rely on historical game data from Next Gen Stats (NGS) and artificial intelligence to identify blitzing defenders before the... This tool helps fans step into the quarterback’s shoes and better understand the defense’s approach as the play unfolds in real time. Instead of field goal range line marker indicators on the field in late half situations, Amazon often displays multiple line markers that assign probabilities.

The kicker might have a 50% chance if you make it to the 40-yard line but the odds increase to 75% if you cross the 30-yard line, for a rough example. So you think you know football? Prime Video is going to put your analytical abilities to the test this season with a full suite of AI-enhanced broadcasts that aim to demonstrate just how complex the NFL game can be. Starting with Thursday’s Bills-Dolphins game, Prime Video is rolling out AI-powered analysis of on-field action. Dubbed “Prime Insights,” the AI is designed to read coverages, identify potential defensive weak spots, assess mismatches and provide real-time, in-play updates. You know, like a quarterback is expected to do.

Prime Video’s “Defensive Alerts” feature debuted last season, and will be featured in every game this year. The feature uses AI to track defensive players’ behavior and movement pre-snap and create predictions based on that data. With that information, the AI can identify players most likely to rush the quarterback, and the feature grows richer as the game goes on. Other returning elements: “Prime Targets,” a real-time identification of open receivers; “Four-Down Territory,” showing how far an offense needs to get on third down to give a go-for-it call a high probability of success;... A new-for-2024 feature, “Defensive Vulnerability,” will point out gaps in the defense that a quarterback can potentially exploit. This feature will also grow deeper as the game goes on.

Another, “Pressure Alert,” will identify players putting potential play-altering pressure on the quarterback or the backfield. AI will also identify defensive coverages in real time, giving the viewer an idea of what it’s like to be a quarterback without the possibility of a brain-rattling sack. (VERY cool!!!) Amazon Prime Vision’s latest feature gives new perspective on QB protection The next feature unveiled will change the way that we evaluate the relationship between quarterbacks and their offensive lines. Pocket Health will give viewers a visual that measures the quality of the quarterback’s pocket on passing plays. The tether line shows the distance a quarterback has from the rush. Green means the pocket is “perfect” or “healthy,” while yellow or red shows the pocket is deteriorating.

However, pocket health doesn’t just consider distance to a quarterback; it also factors in when a blocker is getting beaten and whether the blocker has a chance to recover. If there is a free rusher coming from distance, he would not affect pocket health until he gets within 10 yards. Schwartzstein said embracing and applying football expertise with tracking data is opening a world of possibilities with analytics. Models like Pocket Health and Defensive Alerts continue to get refined as they are fed more data directly from the field. With Pocket Health, we can differentiate types of pockets with a grade and visual, measure when a pocket starts to deteriorate and how a quarterback responds. Amazon has scores that go back two years, but it’ll be interesting to see how offensive lines and quarterbacks are graded by this model as this season progresses.

https://lnkd.in/ekiJvijQ In football, no position is harder to evaluate than a defensive back 🏈 An NFL team runs about 60 plays a game, half of them passes. Yet the average cornerback is only targeted 4–5 times. Across a season, that’s fewer than 100 measurable plays, out of more than a thousand. Positions like quarterbacks and running backs live in a stat-rich world, but corners are judged mostly by rare interceptions or breakups. Their best plays are often the ones quarterbacks never throw toward.

That’s why NFL Next Gen Stats and Amazon Web Services (AWS) created Coverage Responsibility. Using tracking chips and machine learning, the stat identifies who was responsible for covering a receiver at every 0.1 second interval, making the invisible work of the position visible. 🚫 You can now better quantify shutdown corners, where Pat Surtain II leads the league with the lowest target rate in man coverage (12.2%), while also taking on WR1s more than a third of... 👯 Or track the stickiest defenders like Trent McDuffie, who tops the league with over six minutes in tight coverage less than 1 yard from the receiver, compared to a league average just over... 2️⃣ You can also flip to the other side of the ball and identify the most smothered receivers like Ja’Marr Chase, who has been doubled-covered 36 times since the start of last season, most... Coverage Responsibility started as an idea in the NFL Big Data Bowl.

Now it’s part of the official Next Gen Stats arsenal, designed not to overwhelm fans with numbers, but to explain the game in clearer ways. Follow SportsBall for more sports data visualizations 📊 CMO Coach & PE Marketing Leadership Advisor | Keynote Speaker on Modern Leadership & Leading Through Change | Rewriting the Modern Leadership Playbook™ I’ve been asked this a lot lately. Here’s the quick overview: it’s the space between what happens and how you respond — the pause that lets you reset and choose differently. That little pause can change everything.

🎥 I break it down in this short video. 💬 Let me know what you think — how do you catch yourself in the moment? amazon.com/dp/B0FMK3VV8S #micromoments #takethelead #modernleadership “I decided to throw my hat in the ring for a job of his and left Microsoft to join Amazon. It was back in ’96.”⁠ ⁠ In the latest episode of Fortune #LeadershipNext, Editorial Directors Diane Brady and Kristin Stoller sit down with Lyft CEO David Risher to explore his leadership philosophy, deeply rooted... Risher shared insights on the future of ride-sharing, his dedication to delivering exceptional service for both riders and drivers, and the journey that shaped his path to leadership.⁠ ⁠ Risher also recounted the story...

You mean to tell me you’re leaving this company for some tiny little internet bookstore that nobody’s ever heard of? That has got to be the stupidest decision I’ve ever heard anyone make,’” Risher said.⁠ ⁠ Listen to the full episode here: https://lnkd.in/eHccC7PM The New England Patriots are visiting the Pittsburgh Steelers on Thursday Night Football. This is an important game for Pittsburgh: the Steelers are 7-5, with a tenuous hold on their AFC wild-card slot. Starting quarterback Kenny Pickett is out with an ankle injury, so backup quarterback Mitchell Trubisky got the start, and they’re currently down to the Bailey Zappe–led Patriots, 7-3. It’s third-and-10 on the Pittsburgh 27-yard line for Trubisky.

Here’s the play. Trubisky drops back and is immediately under pressure—the Patriots sent a safety and a cornerback off his right side. He throws a panicked, fluttering ball to Pat Freiermuth up the seam, but Patriots safety Jabrill Peppers steps underneath the route and intercepts the pass on the run. The Patriots offense converts the subsequent short field into a touchdown in just two plays. The score is 14-3, and the Steelers will never bridge the gap, losing 21-18. Color commentator Kirk Herbstreit breaks down how the interception happened with slow-motion replay, as all broadcasts ask their color guys to do following key plays.

“This is the book on [Trubisky],” he says. “Show him a presnap look, and then move at the snap of the football. … Watch the linebackers sink, and now they drop back into coverage, the safety was up close to the line of scrimmage, he drops back ... they bring pressure from his right, they drop from the left, and that’s been his Achilles’ heel: identifying that.” The idea that Trubisky has a hard time identifying the Patriots blitzes and coverage rotations is a funny one. Not because it’s Trubisky or because it’s a particularly sneaky blitz.

But because, presnap, an AI program identified the blitz. In real time. And broadcast it to every watcher of the game so that they could see what Trubisky couldn’t. by Kurt Schlosser & Taylor Soper on Sep 22, 2024 at 10:07 amSeptember 22, 2024 at 11:52 am More than 25 years after the debut of the yellow first down line in an NFL broadcast, the quest to fill the screen with more overlays and information for football fans has reached its... The Seattle-based tech giant is in its third year of a 10-season deal to exclusively stream each week’s TNF game.

In addition to its main broadcast, Amazon offers “Prime Vision” as an alternative viewing option. The stream features AI-powered “Prime Insights” designed to “illuminate hidden aspects of the game.” It’s the same broadcast that everyone else sees, but with additional circles, colors, orbs, and other digital shadings, powered by... There’s also periodic updates from Prime analytics expert Sam Schwartzstein, a former Stanford University football player. This season, Amazon is rolling out new Insights that can identify defensive vulnerabilities and coverage identification. Amazon promise it will not disrupt the viewing AMAZON have unveiled the stunning new way to enjoy Champions League coverage this season.

Amazon Prime Vision S Latest Feature Gives New Perspective On Qb

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