Social Listening In Muck Rack Muck Rack Help Center

February 12, 2025 11:00 ET | Source: Muck Rack Muck Rack Miami, Feb. 12, 2025 (GLOBE NEWSWIRE) -- Muck Rack, the leading provider of award-winning PR software built for brands and agencies work, today introduced a groundbreaking new way public relations and communications teams can track and... The new suite of tools provides an expansive view of how social media and news coverage work together in the broader media ecosystem, empowering customers to strategically engage their audience, anticipate crises, and measure... Muck Rack Social Listening is powered by its superior media infrastructure of hundreds of millions of data points on journalists and media outlets across digital, broadcast, print, podcasts, newsletters and social media. It’s also supported by data and technology from Keyhole, the social listening platform Muck Rack acquired in September 2024, that tracks direct and indirect brand mentions, hashtags, influencers and keywords across Instagram, X, TikTok,...

“When brands have news to share, it’s essential to identify who’s shaping the global conversation and where those conversations are happening,” said Greg Galant, cofounder and CEO of Muck Rack. “Communications professionals need technology specifically designed for public relations workflows—not repurposed tools built for other teams with different structures and priorities. With Muck Rack Social Listening, PR teams can now seamlessly monitor conversations, identify key influencers, and analyze engagement metrics to drive more effective communication strategies.” A New Era for PR: Integrated Social Listening Tracking conversations across social media isn’t just about monitoring mentions—it’s about seeing the full picture. Muck Rack's new Social Listening integration brings real-time insights into the Muck Rack platform, empowering PR teams to: 💬 Monitor real-time conversations about their brand, industry and competitors across major social platforms 🗣️ Identify...

See how Muck Rack Social Listening changes the game for PR pros. 📢 Check out more details on the blog: https://bit.ly/3WWx8MB CEO @ Nan & Company Properties | №1 Luxury Realtor in Houston great tool, just learning how to leverage this when working on business development strategy Values-Driven Communicator | Podcast Host | Project and Onboarding Coordinator | SaaS + B2B Support | Helping Mission-Driven Teams Grow with Integrity So awesome that Muck Rack features social listening!

🤩 Just thinking of all the data that can be used to improve messaging.

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