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2025 Microsoft Partner Of The Year Awards What S New How To Prepare

Bonisiwe Shabane
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2025 microsoft partner of the year awards what s new how to prepare

Chief Partner Officer and CVP, Global Channel Partner Sales Each year, Microsoft partners redefine what’s possible for customers through innovation, collaboration, and trust built with Microsoft Cloud and AI. Partners impact industries across the globe, enabling organizations to modernize operations, unlock new opportunities with AI, and deliver sustainable growth at scale. The Microsoft Partner of the Year Awards celebrate that impact. These awards recognize the partners who have set a new standard for excellence by activating Frontier Firm capability, advancing business transformation, creating customer success, and contributing to positive change in their communities. I’m proud to announce the 2025 Microsoft Partner of the Year Awards winners and finalists.

This year’s awards span eight global categories that reflect the breadth of innovation across our ecosystem: The 2025 Microsoft Partner of the Year Awards are on the horizon, and this year brings a significant shift. Microsoft released its 2025 Partner of the Year Awards guidelines and rules on May 14th, 2025, signaling the official start of the award season for Microsoft Partners. The nominations open on June 18, 2025, aligning with Microsoft Ignite later in the year. This extended timeline offers Microsoft Partners a valuable opportunity to develop compelling submissions that demonstrate their innovations and successes. Whether you’re a returning winner or aiming for global recognition for the first time, now is the time to start acting.

The competition is global, the categories are expanding, and Microsoft is increasingly focused on customer impact, AI innovation, and cross-cloud excellence. Nominations close July 18th, which means waiting until June to start creating case studies and preparing your submissions could leave you scrambling. Many participants are already acting on award strategies and preparing formal submissions to seize an early mover advantage. The best award submissions don’t happen overnight. They’re the result of strategic storytelling, clear outcomes, and alignment with Microsoft’s evolving priorities, including AI, sustainability, and industry-specific transformation. GTM Content Strategist | Fractional Marketing Lead For SMB Microsoft Partners | Narrative Explorer

The official guidelines for the 2025 Microsoft Partner of the Year Awards are finally out. And the timeline has never been shorter than this year 👇 Microsoft partners interested in applying already know the awards season—that is when the self-nominating portal opens and closes—is moved from winter/spring to summer... But what's also new is the length. Before, partners used to have 8 weeks to upload their stories to the awards portal. This year, they have only 4 weeks! New 2025 Dates >> START: 📅 June 18, 2025 @ 10:00 A.M.

Pacific time — END 📅 July 18, 2025 @ 6:00 P.M. Pacific time What the means is that, if you haven't already, start ASAP, because these stories take time and effort, approvals, social proof, back-and-forths, and a lot more. Today (May 19) marks exactly 8 weeks until the deadline, and the time is ticking fast. What else is new this year? Here's a short overview: 🆕 Brand New Awards in 2025: —Accelerate Developer Productivity —Innovate with Azure AI Platform —Secure Migration and Modernization —Cloud Endpoints —Healthcare and Life Sciences —Telco ❌ Awards That Phased Out:... And if you're a partner unsure how to find the award category for your best 2024/ 2025 project, I can help you.

DM me 'DISCOVERY' and we'll book a free discovery call to go through the list together and find your best fit. #MicrosoftPartners #POTYA2025 #PartnerOfTheYearAwards #ThoughtLeadership Visibility builds trust—trust drives revenue. Helping CxOs develop the executive credibility on LinkedIn that attracts business and builds TRUST with your target audience. #Human2Human #NoBots | CEO | PropelGrowth This is super helpful.

Do you help partners with their applications? With Microsoft Ignite on tap next week, the company has announced its annual list of Partner of the Year awards winners and finalists. Categories cover Microsoft's broad business segments as well as countries and regions worldwide. The 2025 Microsoft Partner of the Year awards are being announced ahead of Microsoft Ignite, which will be held in San Francisco from November 18-21. Each year, winners and finalists are selected based on their commitment to customers, the impact of their solutions, and exemplary use of Microsoft technologies. The 2025 awards honor partners who stand out for driving innovation, helping businesses grow, delivering great results for customers, and making a positive difference in their communities.

This year, Microsoft offered five Dynamics-focused categories and two for Power Platform. Here are the winners and finalists for Business Applications. Hitachi Solutions was recognized for modernizing finance operations with Dynamics 365, delivering rapid ERP rollouts, AI-driven automation, and real-time insights. The company was also a finalist in Dynamics 365 Sales and Customer Insights, Dynamics 365 Supply Chain, and Low Code Application Development. Hello, Microsoft partners! It's an exciting time to be part of the Microsoft AI Cloud Partner Program ecosystem.

As we continue to navigate a rapidly changing technology landscape, Microsoft remains committed to empowering partners like you who are driving innovation, achieving incredible customer success, and making a real impact across the globe. The program is always evolving and innovating, and this continuous enhancement is supported by the valuable feedback from the partner community. Let's dive into some of the latest updates and opportunities you should know about. Microsoft Partner of the Year Awards 2025 Nominations open June 18 for the 2025 Microsoft Partner of the Year Awards, a chance to gain global recognition. AI is a major focus , and tools like Microsoft 365 Copilot, Azure AI Foundry, and GPT-4.5 drive innovation.

The Microsoft Partner of the Year (POTY) Awards are back, and if you’re planning to enter for 2025, it’s essential to understand what’s changed since last year. With a wave of innovation and a sharper focus on AI and Copilot, the 2025 awards reflect Microsoft’s evolving priorities and their commitment to recognising the partners delivering transformational impact. So what’s different this year? Let’s break it down. The 2025 awards introduce several new categories that speak volumes about Microsoft’s strategic direction: While many 2024 categories return with minor refinements, several awards have evolved:

Copilot Everywhere Microsoft wants to see Copilot woven through your solution, not just tacked on. Nearly every business application and modern work award now includes a dedicated Copilot section – asking partners to explain how they’re landing Copilot at scale and demonstrating tangible AI outcomes. Partner Audience: #AllPartners Relevant to: #AllRoles #Event #CrossSolution Microsoft has announced the 2025 Worldwide Partner of the Year Awards recipients and now we’re thrilled to spotlight the Americas winners and finalists across our three regions- Canada, LATAM and USA. These partners aren’t just delivering solutions; they’re helping customers become Frontier Firms, embracing AI and cloud innovation to transform industries and create measurable impact. This year’s submissions tell a powerful story: partners driving localization, enabling co-innovation, and scaling with Microsoft to help organizations stay ahead in a rapidly evolving digital economy.

From modernizing operations to unlocking new business models, these award recipients exemplify what’s possible when technology and partnership come together. Join us in congratulating this year’s winners- and all our partners- who continue to lead with purpose and deliver exceptional value to customers. Best practices for winning a Microsoft Partner of the Year award Writing a Microsoft award submission is not like any other form of corporate writing. It’s not a white paper. It’s not a case study. It’s a competition—and one where judges are actively looking for reasons to disqualify your submission during the first read-through.

The […] Writing a Microsoft award submission is not like any other form of corporate writing. It’s not a white paper. It’s not a case study. It’s a competition—and one where judges are actively looking for reasons to disqualify your submission during the first read-through. The bar is high, the attention spans are short, and the competition is fierce.

If you want to stand out, here’s what it takes: At its core, your submission needs to tell a compelling story—one that puts you and your customer at the center and showcases your unique value as a partner. What problem did you solve? What made it complex? Why was your approach exceptional? What are the things that would never make it in a Win Wire or a Case Study but really show that you know your stuff and can overcome hurdles.

Microsoft wants to see transformation, not just implementation. Before you start writing, get crystal clear on why you’re submitting and what you want to achieve:

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