Optimize Your Iclaim Muck Rack Profile Globetrottingpanda Com

Bonisiwe Shabane

-Nov 18, 2025, 6:38 AM

Step-by-step guide on how to create a Muck Rack portfolio. But also, there's a Muck Rack alternative you just might be interested in. Written by Shreya Bose, edited by Protim Bhaumik, reviewed by Eric Hauch. If you're a journalist and you don't have a Muck Rack portfolio... why? Not only do you get a free portfolio, but you also become part of a network of PR professionals.

PR agencies and in-house PR departments use Muck Rack to find the right journalists to carry and publish their stories. The Muck Rack database acts like a CRM with pre-loaded contacts — everything a journalist writes and tweets is indexed so that PR folks can look for journalists based on their actual activity. As far as portfolio websites go, a Muck Rack profile/portfolio is close to mandatory for journalists these days. Not only do you get a free portfolio (it might be more appropriate to call it a profile), you get a built-in network through which jobs actually come to you. To claim your profile, create a Muck Rack account and link your Twitter handle. You may be asked to provide information about your current and past employment, verify you have access to a separate social media account or share additional information during the profile claiming process.

Muck Rack finds new articles published at media outlets around the world and then uses technology to identify the author of any article. You can also edit the information on your Muck Rack profile — get started by signing up for an account here and following the instructions here. Once you log into your Muck Rack page, click on ‘Your Profile’ and choose ‘Add to Portfolio’ from the dropdown. After you enter the link to your article into the search box and click ‘Add item,’ Muck Rack will automatically grab the title, description, thumbnail image and outlet name of your article. Muck Rack is an online service that recognizes that shift; it verifies journalists who are using social media to enhance their stories, and analyzes what journalists are talking about online. In this way, Muck Rack states that it “delivers a glimpse of tomorrow’s newspaper to you today”.

Muck Rack is an online service that recognizes that shift; it verifies journalists who are using social media to enhance their stories, and analyzes what journalists are talking about online.

People Also Search

Step-by-step Guide On How To Create A Muck Rack Portfolio.

PR Agencies And In-house PR Departments Use Muck Rack To

Muck Rack Finds New Articles Published At Media Outlets Around

Muck Rack Is An Online Service That Recognizes That Shift;

Muck Rack is an online service that recognizes that shift; it verifies journalists who are using social media to enhance their stories, and analyzes what journalists are talking about online.