Muck Rack Institute For Public Relations

Bonisiwe Shabane
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muck rack institute for public relations

Muck Rack is an American software company that develops an AI-powered, cloud-based public relations management (PRM) platform.[1][2] Founded in 2009 by Greg Galant and Lee Semel, the company began as a free online directory... The company's name references the term "muckraker", used for reform-minded journalists during the Progressive Era.[6] Muck Rack was founded in 2009 by Greg Galant and Lee Semel. More than 10,000 journalists signed up in the platform's first year. In 2011, after observing PR professionals using the site to find journalists, the company introduced its first paid SaaS product.[3] In September 2022, Muck Rack announced a $180 million Series A investment led by Susquehanna Growth Equity, one of the largest investments in the PR technology sector.[7]

In September 2024, Muck Rack acquired Keyhole, a Toronto-based social listening and analytics platform, adding real-time monitoring across major social platforms.[8] Muck Rack examined AI use among public relations professionals in 2023, finding its key uses for PR professionals include: social copy (64%), research (58%), press releases (58%), and pitches (54%). Explore the full study: https://buff.ly/3tPoO5Q

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Muck Rack Is An American Software Company That Develops An

Muck Rack is an American software company that develops an AI-powered, cloud-based public relations management (PRM) platform.[1][2] Founded in 2009 by Greg Galant and Lee Semel, the company began as a free online directory... The company's name references the term "muckraker", used for reform-minded journalists during the Progressive Era.[6] Muck Rack was founded in 2009 by Greg Galant and Lee Se...

In September 2024, Muck Rack Acquired Keyhole, A Toronto-based Social

In September 2024, Muck Rack acquired Keyhole, a Toronto-based social listening and analytics platform, adding real-time monitoring across major social platforms.[8] Muck Rack examined AI use among public relations professionals in 2023, finding its key uses for PR professionals include: social copy (64%), research (58%), press releases (58%), and pitches (54%). Explore the full study: https://buf...