2025 Ipr Leger Disinformation In Society Report Fay Zifei Chen
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The growing influence of GLP-1 medications is reshaping holiday traditions, from the menus people plan to the... Every holiday season, Americans gather around tables that reflect more than just what they eat or drink. These moments capture how people are feeling, spending, and connecting. The Holiday Table 2025 Report reveals that these celebrations offer early signals of... Why do jokes travel faster than logos? We’ve all seen ads where the joke lands, but the brand doesn’t.
The gag gets repeated in offices, group chats, and playgrounds — but when people are asked who the ad was for, silence follows. This is the paradox of humor in... 🚨New Report! The 5th Edition of the Disinformation in Society Report The Institute for Public Relations and Leger surveyed 2,000 Americans to understand how they perceive deliberately misleading or biased information, revealing that concerns about disinformation... Key Findings: 📊 70% of Americans say disinformation is a “major” problem, on par with issues like illegal drug use, hunger/poverty, and federal spending. 📰 43% of Americans are now avoiding the news altogether due to the prevalence of disinformation.
🤝 Personal networks such as family (82%), “people like me” (79%), and friends (75%) are the most trusted sources for accurate news and information. The report also explores political polarization, the growing role of AI, and who Americans believe is most responsible for spreading false or biased information. Read the full report: https://lnkd.in/gQ8SGiny Disinformation Crisis Grips America, Paralleling Major Societal Issues: New Report Reveals Disturbing Trends Washington, D.C. – A groundbreaking new study reveals the alarming pervasiveness of disinformation in American society, with a staggering 70% of respondents ranking it as a major problem on par with critical issues such as illegal...
The 5th edition of the Disinformation in Society Report, a collaborative effort between the Institute for Public Relations (IPR) and market research firm Leger, surveyed 2,000 U.S. adults to gauge public perception of false and misleading information, identify responsible parties, and explore potential solutions. The findings paint a stark picture of a nation grappling with an information crisis, highlighting a concerning trend of eroding trust in traditional institutions and a growing reliance on personalized information bubbles. The report underscores a paradox in information consumption: While Americans express deep concerns about disinformation, they simultaneously exhibit a strong preference for news that aligns with their pre-existing beliefs. A significant 59% of respondents admitted to favoring information that confirms their perspectives, a phenomenon that contributes to the perpetuation of echo chambers and hinders productive discourse. This tendency raises critical questions about the efficacy of fact-checking and media literacy initiatives, as individuals may be predisposed to dismiss information that challenges their worldview.
Compounding the issue is the identification of major societal institutions as key culprits in the spread of disinformation. Facebook topped the list, with 74% of respondents holding the social media giant accountable. Following closely behind were the U.S. federal government (72%) and political activist groups (71%). This erosion of trust in established sources has profound implications for democratic processes and public discourse, creating an environment where manipulation and misinformation can thrive. Interestingly, the report reveals that Americans place the highest level of trust in sources within their immediate social circles.
Family members (82%), individuals perceived as similar to themselves (79%), and friends (75%) emerged as the most trusted sources of information. This finding highlights the growing influence of personal networks in shaping individual perceptions and underscores the need for media literacy efforts that empower individuals to critically evaluate information shared within these trusted circles. The Institute for Public Relations and market research and analytics company Leger collaborate on a survey in which almost three quarters (70 percent) of respondents say disinformation is a major problem on a par... The 5th edition of the Disinformation in Society Report surveyed 2,000 US adults to assess how Americans perceive false or misleading information, who they hold responsible for spreading it, and what actions they believe... The most trusted sources of information, it turns out, are close to home, with personal networks such as family (82 percent), “people like me” (79 percent), and friends (75 percent) scoring the highest for... The organizations they say are most to blame for spreading disinformation?
Facebook (74 percent), the US federal government (72 percent), and political activist groups (71 percent). A majority of respondents (59 percent) add that they are more likely to consume news that aligns with their personal beliefs. “Political affiliation is a determining factor for what sources people trust and consume, and Americans are looking for stronger accountability across social media platforms, companies, government, and other institutions,” said IPR president and CEO... Tina McCorkindale. Jason Smith, VP of marketing communications at The Hospitality Sales & Marketing Association International, has passed away. Smith joined HSMAI in 2001.
He has overseen the organization’s digital presence, public relations and social media strategy. Before coming to HSMAI, he was a writer and editor at Gannett and managing editor at Enterprise Communications. Smith’s family requests that in lieu of flowers, donations can be made to World Central Kitchen in his honor. NexusOne Consulting, a government relations firm working with clients in sectors including AI, cryptocurrency, and social media, launches in DC, “across from the White House.” The firm’s founder is lawyer Jeff Ifrah, who is... Ifrah is joined by Jim Trusty, who has represented the Trump Administration in policy matters, and Ross Branson, who served as a senior legislative affairs official at the Commerce Department during the first Trump... Its advisory board includes William Bennett, who was Secretary of Education under president Reagan; former Oklahoma governor Mary Fallin; and Copenhaver Capital founder Andrew Graves.
“We created NexusOne to ensure that companies at the frontier of innovation have a trusted, connected voice in Washington,” said Ifrah. The Communications Group, a Little Rock-based shop releases its first Public Affairs Marketing Trends Report... The Worldcom Public Relations Group votes Paris-based firm SEITOSEI•ACTIFIN into its global partnership... PRNEWS, a European PR-tech firm, relocates its U.S. headquarters to downtown Miami. af&co., a San Francisco-based hospitality marketing and PR agency founded by Andrew Freeman, is marking its 20th anniversary...
Notified launches Syndicated Articles... Crosby Marketing Communications selects four students from Anne Arundel Community College for its marketing scholars program. 🚨 To close out Disinformation Awareness Month, check out this exceptional new piece of research: The 5th Edition of the Disinformation in Society Report. The Institute for Public Relations and Leger surveyed 2,000 Americans to understand how they perceive deliberately misleading or biased information, revealing that concerns about disinformation have returned to their highest levels since 2021. Key Findings: 📊 70% of Americans say disinformation is a “major” problem, on par with issues like illegal drug use, hunger/poverty, and federal spending. 📰 43% of Americans are now avoiding the news altogether due to the prevalence of disinformation.
🤝 Personal networks such as family (82%), “people like me” (79%), and friends (75%) are the most trusted sources for accurate news and information. The report also explores political polarization, the growing role of AI, and who Americans believe is most responsible for spreading false or biased information. Read the full report: https://lnkd.in/g8BnUWcp #IPR #research #disinformation #media #communications #corporatereputation #publicrelations
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Across The United States, Travel Is Entering A New Chapter
Across the United States, travel is entering a new chapter defined by intention, adaptability, and connection. The latest U.S. Travel Insights: Winter 2026 Travel report uncovers the key U.S. travel trends shaping the winter season, including shifts in traveler... The holidays have long been a time of indulgence, celebration, and connection. But this year, the balance of joy and wellness is shifti...
The Growing Influence Of GLP-1 Medications Is Reshaping Holiday Traditions,
The growing influence of GLP-1 medications is reshaping holiday traditions, from the menus people plan to the... Every holiday season, Americans gather around tables that reflect more than just what they eat or drink. These moments capture how people are feeling, spending, and connecting. The Holiday Table 2025 Report reveals that these celebrations offer early signals of... Why do jokes travel fa...
The Gag Gets Repeated In Offices, Group Chats, And Playgrounds
The gag gets repeated in offices, group chats, and playgrounds — but when people are asked who the ad was for, silence follows. This is the paradox of humor in... 🚨New Report! The 5th Edition of the Disinformation in Society Report The Institute for Public Relations and Leger surveyed 2,000 Americans to understand how they perceive deliberately misleading or biased information, revealing that con...
🤝 Personal Networks Such As Family (82%), “people Like Me”
🤝 Personal networks such as family (82%), “people like me” (79%), and friends (75%) are the most trusted sources for accurate news and information. The report also explores political polarization, the growing role of AI, and who Americans believe is most responsible for spreading false or biased information. Read the full report: https://lnkd.in/gQ8SGiny Disinformation Crisis Grips America, Paral...
The 5th Edition Of The Disinformation In Society Report, A
The 5th edition of the Disinformation in Society Report, a collaborative effort between the Institute for Public Relations (IPR) and market research firm Leger, surveyed 2,000 U.S. adults to gauge public perception of false and misleading information, identify responsible parties, and explore potential solutions. The findings paint a stark picture of a nation grappling with an information crisis, ...